5 reasons to hire a social media marketing agency (over DIY marketing)

Posted 3 December, 2020

To outsource, or not to outsource, that is the question.  

 If you’re considering hiring a social media agency for your business, you’ve come to the right place. With 2021 set to be a huge year for social commerce and influencer marketing, now is a great time to start planning your social media strategy. 

1. Time Saving 

 While it only takes a few seconds to post a photo on Instagram, creating high-quality, sharable content that is optimised for engagement and visibility can take time. Not to mention, recruiting influencers, designing graphics and running ad campaigns. Hiring a social media agency allows you to spend time on what you do best. 

2. Tricks & Tips 

 Social media marketing has come a long way since the days of randomly boosting posts and now, thanks to social media algorithms, your organic posts are only seen by 5-10of your followers! A social media agency can help you target the right people through both paid ads and organic content, whatever your budget might be. For example, we recently generated £400 worth of bookings from a £30 Facebook ad. Not too shabby!  

3.  Dedicated Team 

 When you a hire a social media agency, you’re not just getting one person, you’re getting the combined experience and expertise of a whole team! Take us for example, behind each of our clients is a content writer, graphic designer, campaign planner and strategic marketer. Why settle for Captain America, when you can assemble all of the Avengers! 

4. An Objective Approach  

Many businesses often fall into the trap of creating content that’s important to them, instead of what’s important to their audience. A good social media agency will look at your business objectively to ensure your content resonates with your audience and delivers results for your business. After all, it’s always good to get a second-opinion. 

5. Access to Tools 

 Hootsuite, Later, SendibleCanva, InDesign – the list goes on and the cost goes up! By hiring a social media agency, you will benefit from the use of their scheduling, reporting and creative tools – saving you hundreds of pounds each month.  

 

Thank you for reading our blog post. If you’re looking for help with your social media marketing, feel free to get in touch with us. 

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